When Félix Azpilicueta Martínez opened his winery in a small vineyard in Fuenmayor in 1881, he became a pioneering figure.
Félix Azpilicueta Martínez is one of the most important figures in the history of Rioja wine. A dynamic, enterprising man, in 1881 he took charge of a small vineyard in Fuenmayor and created the Bodegas del Romeral wine cellar: one of the earliest cellars in the region. Don Félix, as he was known by his neighbours, soon set up the first decanting station in Spain and was part of the first exportations of wine from Rioja. Little by little, with a huge amount of enthusiasm and a strong entrepreneurial spirit, he transformed the simple vineyard into a well-recognised and prestigious brand.